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Ad Of The Decade – iTV1
Ad Of The Decade featured the stars of the adverts which British viewers have come to know and love; JOHNNY VEGAS as seen in the ‘PG Tips’ campaign, HOWARD BROWN from the Halifax advert, the kids from ‘Cadbury eyebrows’ and BRIAN MACKIE, the star of the epic Hovis advert which depicts 122 years of history in just 122 seconds.
The programme also speaks to rock star PHIL COLLINS after his classic song ‘In The Air Tonight’ was given a new lease of life when the Cadbury’s gorilla commercial became a smash hit.
From dancing eyebrows and talking meerkats, to a car made of cake and the world’s longest waterslide, BEN SHEPHARD narrated the celebratory countdown of the 20 greatest commercials to grace our TV screens over the past decade.
Coming in at number 9 was the ‘Howard of the Halifax’ advert featuring the vocals of Elroy ‘Spoonface’ Powell.
Known for his vocal contribution the the number 1 smash Barry White cover single “You see the Trouble with Me” it was a no brainer for the ad agency to call in the Spoon to give it some Bazza all over again.
Ad Of The Decade
- Alphabetical order
1. Barclaycard: Waterslide
2. Budweiser: True / Wassup
3. Cadburys: Drumming Gorilla
4. Cadburys: Eyebrows
5. Carlsberg: Old Lions
6. Citroen C4: Transformer
7. Compare the Market: Compare the Meerkat
8. Guinness: Tipping Point
9. Halifax: Howard
10. Honda: Cog
11. Hovis : Go On Lad
12. John Smiths Bitter: Various ft. Peter Kay
13. John West Salmon: Bear
14. PG Tips – Monkey
15. Skoda: Bake
16. Sony Bravia: Balls
17. Sony Bravia: Paint
18. Sure for Men: Stunt City
19. T Mobile: Dance
20. Volkswagen: Singing in the Rain
Halifax Banking My F..The programme was a count down through the top 20 to reveal the decade’s number one popular advert according to ITV viewers.
The order of the ads in the list of 20 was determined by a poll of the ITV Viewers Panel of individual viewers from around the country, of differing ages and social demographics.
To book Spoonface for live performances or voice overs get in touch gigs@faada.co.uk
I had no idea that was you Spoonface! Even tho I’m media savvy with a gf who works in advertising I still thought Howard actually sang…. he has lost a lot of swagger in my eyes lol